Amy Witt
Senior Lead Product Designer
Senior lead product designer with deep experience scaling B2B SaaS from scrappy v1s to enterprise-grade platforms. I partner closely with product and engineering to drive revenue, retention, and growth, while building and leading high-performing design teams and shipping complex, customer-centered work at scale. Before product, I spent a decade as a teacher and college counselor in under-resourced schools — where I first found that designing tools to empower people was the work I loved most.
Experience
Senior Lead Product DesignerOct 2023 — Present
Moxie · Remote
Product Designer Oct 2023 → Senior Product Designer Jul 2024 → Senior Lead Jan 2026
Founding designer for the operating system aesthetic practices run on. Scaled the product from solo-provider v1s to enterprise, multi-location systems across payments, scheduling, compliance, and reporting. I built and now lead the design team (one to four): I set the quality bar and coach designers to own entire surfaces, tying design to revenue and retention.
Head of ProductFeb 2020 — Oct 2023
Overgrad · Remote
Product Designer Feb 2020 → Head of Product — product manager & designer Jul 2020
Led product for a college-counseling SaaS used by charter networks. Shipped typed custom data fields, self-serve reporting, and live in-product dashboards that replaced teams' exports to Tableau, Sheets, and Airtable.
Product DesignerJun 2018 — Feb 2020
Granicus · Denver, CO
Designed workflow and reporting experiences for government and public-sector SaaS.
College Counselor & Teacher2006 — 2017
A decade in under-resourced schools — New York, Chicago & the Bay Area
College Counselor — Leadership Public Schools, Richmond, CA · 2014–2017
College Counselor & Math Teacher — Rauner College Prep, Chicago, IL · 2008–2014
4th Grade Teacher, Teach For America — PS 284, Brooklyn, NY · 2006–2008
Education
Designer Track — UX/UI & Frontend Web Development2017 — 2018
Bloc
M.S. in Teaching2006 — 2008
Pace University · New York, NY
B.A. in Psychology2002 — 2006
DePaul University · Chicago, IL
Skills
What I do
User & market research
Information architecture
Interaction design
Wireframing
Hi-fi mockups
Rapid prototyping
Usability testing
What I use
Figma
Sketch
Balsamiq
InVision
Photoshop
HTML / CSS
Leadership & Awards
2023 — Present
Built & lead the design team
Moxie · one designer to four; design system, e-scripts & scheduling shipped under my direction
2025
Value Award — Simplify & Learn
Moxie
Beyond Work
Exercise · Traveling · Camping · Hiking — and chasing around my son, Sullivan, who loves to dance.